Williams Cove Marketing & Sales Website |
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The Williams Cove Marketing and Sales Website was developed for Stonehenge, an award-winning luxury custom home design and construction firm from Melbourne. The Williams Cove project a master-planned development of 35 town-houses and two apartment complexes in the inner-Melbourne suburb of Williamstown.
Keyvision was asked to come up with a dynamic design that matched the Stonehenge and Williams Cove brands and allowed for a large amounts of management-generated content as well as image galleries, streaming video and other media sections. Such is the nature of the project, new architectural plans, house specifications and critical information relating to each dwelling can change on a daily basis. Our client needed to be able to easily change this information with very little training.
We delivered a fully content-managed system that not only looks great, but allows for the updating and generation of content throughout the entire site. It is secure and impossible for our client to access information that is critical to the infrastructure of the site and could potentially damage it. Using an open-source framework, we've installed easy to maintain javascript galleries, tabbed menus for easy navigation, registeration forms that can be used in conjunction with Google Analytics to track sales directly linked from the site, and a range of social media integration.
In the three months from its launch in January 2011, Williamscove.com.au has seen a 2206.00% increase in the amount of traffic coming to the site. Many of them recurring visitors.
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